International Motivational Speaker | Corporate Coach| Sales Guru I Business Transformation Expert
- Case Study
From ₹850 Trainee to Turning Around a ₹127 Cr Business: Success Story of converting loss making division into Profit
Phase 1: Building Growth from the Ground Up
When I Took Charge
- Annual Sales: ₹2.5 Crore
Through
- Relentless execution
- Strong customer relationships
- Innovative sales strategies
👉 I doubled the business in 6–7 years
My Key Contributions
- Zero-debt management
- Expanding dealers & distributors
- Driving new business acquisition
…led to something unusual.
💥 Promoted directly from Branch Manager to General Manager, skipping multiple hierarchy levels
Phase 2: Leading Through Crisis (Mumbai – 2001)
When I Moved to Mumbai
The Office Products Division of KORES India Limited was struggling.
- Sales dropped: ₹79 Cr (1995–96) to ₹75 Cr (2003–04)
- Computerization was disrupting traditional products
- Business was declining steadily
Then came my biggest challenge…
👉 As Vice President (Independent Charge), I took full responsibility
Phase 3: The Turnaround Story
Business Growth
From ₹78 Cr (2004–05) ➡️ ₹127 Cr (2011–12)
Here’s What Made the Difference
🧩 System & Structure
- Built strong SOPs
- Introduced operational discipline
🌐 Channel Expansion
- Appointed new:
- Dealers
- Distributors
- Channel partners
💡 Product Innovation (Game Changer)
- Launched 137 new products
- Generated ₹35 Crore additional revenue
🌏 Global Sourcing Vision
- Visited Wuhan (China) multiple times
- Introduced Dustless Chalk in India
- Imported first container
👉 Today, this product became a flagship revenue driver and is now manufactured in India
🛒 New Business Model
- Introduced Direct-to-Consumer (D2C) model
- Opened new revenue streams
👥 People Transformation
- Trained sales teams to become professionals
- Improved:
- Compensation
- Career growth
- Lifestyle
The Result
- Loss-making division turned into profitable business unit
- Sustainable systems established
- Strong product portfolio built
- High-performing sales culture created
My Core Belief
“Turnaround doesn’t come from one big decision—
it comes from getting the basics right, consistently and relentlessly.”